Paid for Google Ad's that get you noticed. (We're Adwords Certified!)
We are now offering Google Adwords; whereby we setup, maintain and tailor your Adwords account to best reflect you and your services, encouraging more click through’s to your website & thus providing you and your business with further enquiries.
Google Adwords, simply put, are the sponsored links that you will notice at the top of any Google search (top three results), including adverts in the right-hand column. These adverts are called Pay Per Click.
We will work with you to create a list of keywords; which are words and phrases that you want people to type into the search engine to find your Ads and website.
The keywords and adverts can be split into miniature campaigns to help target the services you offer. The Ads are seen by customers at the very moment that they’re searching on Google for the things you offer. And you only pay when they click to visit your website via one of the sponsored links (Pay Per Click). The better that your Ads are configured, the cheaper the Pay Per Click becomes. This is based upon a quality score; the more relevant the keywords and Adverts are to the webpage the better the quality score, which helps to reduce the cost of the click through.
For several months we have been providing this service with one of our clients, Charterhouse Storage, to which it has had a positive impact on their number of enquiries.
Thanks to the Google Adwords campaign that we have managed, Richard at Charterhouse Storage received an increased number of enquiries, some of which resulted in jobs within the first week of going live. These in turn ensured that the Adwords campaign all but paid for itself within the first few days.
As part of our Adwords service, we are able to track enquiries (Conversions) through the use of Google Analytics. Here we link the Adwords & Analytics accounts and monitor how well the Adwords are performing for you. We can even track customers that click through to your website from one of your Ads and then perform an enquiry through the contact page of your website. This is called Conversion tracking.
We can also create a bespoke monthly report that is tailored to you to highlight the statistics and how well your Ads are performing. The conversion tracking is also listed within this report.
If this is something that you think is of interest and beneficial to you, then please just let us know and we’ll be happy to answer any questions you may have, provide costs and discuss with you in more detail.